My Design Process

Curiosity and adaptation to design products from any beginning.

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DESIGN PROCESS

Addressing the whole Design *.

The design * is a holistic view of product design, where every element is considered. Regardless of beginning, I don't just consider the UX or UI, but also its commercial viability, alignment with business goals, marketing and sales impact, and legal and privacy considerations. Click below to read more.

DESIGN PROCESS

Addressing the whole Design *.

The design * is a holistic view of product design, where every element is considered. Regardless of beginning, I don't just consider the UX or UI, but also its commercial viability, alignment with business goals, marketing and sales impact, and legal and privacy considerations. Click below to read more.

DESIGN PROCESS

Addressing the whole Design *.

The design * is a holistic view of product design, where every element is considered. Regardless of beginning, I don't just consider the UX or UI, but also its commercial viability, alignment with business goals, marketing and sales impact, and legal and privacy considerations. Click below to read more.

Design *

Design *

Design *

Commercials

Commercials

Commercials

Capabilities

Capabilities

Capabilities

Go To Market

Go To Market

Go To Market

Marketing

Marketing

Marketing

Experience

Experience

Experience

Privacy

Privacy

Privacy

Interface

Interface

Interface

Legal

Legal

Legal

Design *

Design *

Design *

Commercials

Commercials

Commercials

Capabilities

Capabilities

Capabilities

Go To Market

Go To Market

Go To Market

Marketing

Marketing

Marketing

Experience

Experience

Experience

Privacy

Privacy

Privacy

Interface

Interface

Interface

Legal

Legal

Legal

Design *

Design *

Design *

Design *

Design *

Design *

Commercials

Commercials

Commercials

Capabilities

Capabilities

Capabilities

Go To Market

Go To Market

Go To Market

Marketing

Marketing

Marketing

Experience

Experience

Experience

Privacy

Privacy

Privacy

Interface

Interface

Interface

Legal

Legal

Legal

DESIGN PROCESS

Design * from any beginning.

I believe great products can start anywhere, with a bold idea, an emerging technology, or noticing an unmet customer need. Over my career, I’ve learned to adapt to each of these, applying a design approach that’s grounded in experience to complete every aspect of the design *.

DESIGN PROCESS

Design * from any beginning.

I believe great products can start anywhere, with a bold idea, an emerging technology, or noticing an unmet customer need. Over my career, I’ve learned to adapt to each of these, applying a design approach that’s grounded in experience to complete every aspect of the design *.

DESIGN PROCESS

Design * from any beginning.

I believe great products can start anywhere, with a bold idea, an emerging technology, or noticing an unmet customer need. Over my career, I’ve learned to adapt to each of these, applying a design approach that’s grounded in experience to complete every aspect of the design *.

Bold Idea

Bold ideas require quick validation with a market to prove product-market fit while establishing the business model that will underpin it.

Bold Idea

Bold ideas require quick validation with a market to prove product-market fit while establishing the business model that will underpin it.

Bold Idea

Bold ideas require quick validation with a market to prove product-market fit while establishing the business model that will underpin it.

Customer Need

Starting with a customer need often involves designing the best way to meet it, while ensuring an accompanying business need is solved.

Customer Need

Starting with a customer need often involves designing the best way to meet it, while ensuring an accompanying business need is solved.

Customer Need

Starting with a customer need often involves designing the best way to meet it, while ensuring an accompanying business need is solved.

Business Need

Starting with a business need requires the discovery of a customer need that if met will also solve this business problem.

Business Need

Starting with a business need requires the discovery of a customer need that if met will also solve this business problem.

Business Need

Starting with a business need requires the discovery of a customer need that if met will also solve this business problem.

New Technology

New technologies often have several markets they can disrupt. The first step here is uncovering the market need with the greatest commercial or impact benefit.

New Technology

New technologies often have several markets they can disrupt. The first step here is uncovering the market need with the greatest commercial or impact benefit.

New Technology

New technologies often have several markets they can disrupt. The first step here is uncovering the market need with the greatest commercial or impact benefit.

DESIGN PROCESS

My Double Diamond

My design approach broadly follows the double diamond, but within each phase, I complete all four tasks with different levels of focus. Click below to read more.

DESIGN PROCESS

My Double Diamond

My design approach broadly follows the double diamond, but within each phase, I complete all four tasks with different levels of focus. Click below to read more.

DESIGN PROCESS

My Double Diamond

My design approach broadly follows the double diamond, but within each phase, I complete all four tasks with different levels of focus. Click below to read more.

Discover

Discover

Discover

Define

Define

Define

Develop

Develop

Develop

Deliver

Deliver

Deliver